Acceptable Use Policy Effective: December, 2013 Capitalized terms used but not defined herein shall have the meaning set forth in the Terms of Use. The most current version of these Terms of Use can be reviewed at http://heroine.com/acceptable. Heroine has adopted this Acceptable Use Policy to make you aware of the terms and conditions regarding your use of the Website and any portion thereof. This Acceptable Use Policy is subject to the additional terms and conditions set forth in the Terms of Use. You are solely responsible for complying with all applicable laws and regulations related to your use of the Website and any portion thereof. In addition, you are solely responsible for any and all acts and omissions that occur under your account or password, and you agree not to engage in unacceptable use of the Website or any portion thereof or any User Content that you may access, sell or purchase via the Website, which includes, without limitation and except as otherwise set forth in the Terms of Use: (a) use of the Website to post, store or disseminate material or information that, is or to a reasonable person may be false, fraudulent, unlawful, harmful, tortious, abusive, obscene, pornographic, defamatory, libelous, harassing, invasive of another’s privacy, offensive, vulgar, threatening, malicious, hateful or racially, ethnically or otherwise objectionable; (b) use of the Website to post, store or disseminate Content, files, graphics, software or other material or information that actually or potentially infringes the rights of any person, including, without limitation, the copyright, trademark, patent, trade secret or other intellectual property rights, or privacy, moral or publicity rights, of any person; (c) use of the Website to interfere, disrupt or attempt to gain unauthorized access to other accounts on the Website, to restricted portion of the Website, to Content, or any other computer network or equipment; (d) use of the Website to post, store or disseminate viruses, Trojan horses or any other malicious code or programs designed to interrupt, destroy or limit the functionality of any computer software, hardware, system or telecommunications equipment; (e) use of the Website to post, store or disseminate any unsolicited or unauthorized advertising, promotional materials, junk mail, spam, chain letters, pyramid schemes or other fraudulent schemes, or any other form of solicitation; (f) use of any manual or automated software, devices or other processes to “crawl” or “spider” any web pages contained in the Website (including, without limitation, the use of robots, bots, spiders, scrapers or any other means to extract pricing, product, service or other data from the Website); (g) use of the Website to gain competitive intelligence about Heroine, the Website or any product or service offered via the Website or to otherwise compete with Heroine or its affiliates; (h) framing or otherwise simulating the appearance or functions of the Website or any portion thereof; (i) harvesting or otherwise collecting any information about other users, including, without limitation, email addresses or other contact information of other users; (j) use of the Website to engage in any activity that, as determined by Heroine, may intentionally or unintentionally violate these Terms of Use, violate any applicable laws or regulations or conflict with the spirit or intent of these Terms of Use; (k) copying, modifying, translating, transferring, adapting, reverse engineering, or otherwise creating derivative works from the Website, Content, or any portion thereof, except that you may create derivative works solely for your personal use or the internal use of the entity you represent, as set forth in the Terms of Use; (l) use of the Website, Content, or any portion thereof to develop competitive products, products that relate to Heroine’s line of business; (m) removing any proprietary rights notices contained in or on the Website, Content, or any portion thereof; Heroine reserves the right, in its sole discretion, to audit Users’ use of the Website, Content, or any portion thereof to determine whether such use is within these limitations of use and otherwise complies with the terms and conditions contained in the Terms of Use. Heroine encourages you to report violations of this Acceptable Use Policy to Heroine immediately. If you have a question about whether a use may violate this Acceptable Use Policy, the Terms of Use, or any other Heroine policy, please contact Heroine at hello@heroine.com.