Virgil Abloh And Serena Williams Team Up For Nike's Latest Collab
If you thought Virgil Abloh’s partnership with Nike would come to an abrupt end after his appointment at Louis Vuitton, you can think again. The multi-hyphenate has proven his sportswear know-how once again, partnering with the great Serena Williams for a tennis collection like no other.
The Queen Collection comprises clothing, shoes, and a bag and was designed to commemorate the 50th U.S. Open which kicks off on August 27.
The Off-White designer has transformed the tennis player’s love of ballet into an on-court look, incorporating a tutu into a fitted one-shouldered dress. Designed in a black and white version, the dress will be worn by Williams as she plays her first match and covered up with a leather bomber jacket off court.
The 36-year-old will also sport a pair of customized NikeCourt Flare sneakers at the tournament. The glittery silver colorway comes complete with “Serena” and “Queen” in Abloh’s signature quotation marks.
And there’s more. As part of the collection, Abloh is releasing two more colorways of his famous The Ten. Off-White’s Nike’s Air Max 97 and Blazer will be sold with a special rainbow-hued sole. (Yes, the same ones that leaked at the beginning of August).
“What I love about tennis is the gracefulness. It’s an aggressive and powerful game, but it takes touch and finesse,” Abloh said in a statement. “So the dress is feminine, but combines [Williams’] aggression.”
He revealed to Vogue that Williams was directly involved in the design process, saying: “She has a level of creativity with how she expresses herself in terms of clothing in any event, so I made everything with her logic in mind. We traded images and there was a lot of back-and-forth to get this done.”
Williams, meanwhile, said that the collection “embodies what I always say: that you can be strong and beautiful at the same time.”
Abloh’s The Queen Collection will be available at select Nike stores towards the end of August. Each of the dresses will retail for $500 with the jacket selling for $900. Sneaker-wise, Nike’s colorful Blazers will set you back $130 and the Air Max 97s $190.